We are the closest we’ve ever come to thinking that Nike is an interesting long position. New CEO Elliott Hill is making all the right noises, although the journey to get Nike back to greatness is going to be difficult and painful. The valuation is starting to offer a decent risk/reward profile, but is patience still required here? And what would the success factors be for the turnaround?
Nike is a company that we’ve been bearish on since we first covered it at Magic Markets Premium. We previously said: just don’t do it, and we were proven right. Things seem to be going from bad to worse, with a change in management and guidance withdrawn for the 2025 financial year. Is there a reason to believe in the swoosh again, or is it still a red X from us?
Swatch has been on a charge this year, finally offering decent performance to long-suffering investors who have witnessed crushing underperformance vs. luxury stocks. Perhaps that comparison is the first problem, as there is far more to Swatch than just luxury brands.
Get notified about updates and be the first to get early access to new episodes.
© Copyright 2025 | Magic Markets | All Rights Reserved
