Stellantis: The Bubble Brands

2024-06-19T14:47:29+02:00

Stellantis has as collection of brands that don't really belong together. That's because they were formed by a merger of two groups that were struggling to see separate long-term futures. Even then, there's no guarantee that Stellantis will carve out a sustainable strategy. With a multi-platform approach and brands that do well in their home markets, Stellantis does have some positive elements. But the elephant in the room, or is that the dragon in the room, is China.